Details

Featuring renowned technology and fashion retail leaders, the FD Mobile™ Executive Summit is a 1-day executive event for retailers looking to deep dive into mobile marketing and mobile commerce strategies. FD Mobile™  will explore the latest developments of mobile e-commerce technology and how retailers and brands can increase sales growth through diverse mobile business options.

A more intimate event at 200 attendees, and invite-only, the summit is designed to give retail executives a closed forum to learn from experts in mobile technology and peers in retail that are breaking ground when it comes to reaching consumers – and driving conversions – through mobile channels.

We’ll cover the most important topics you’ll need to master to develop a first class mobile strategy regardless of where you are in the perennial native vs. responsive debate.

For FULL AGENDA – Click Here. 

Agenda

Overview

Some topics we will dive into include –

  • New ways to optimize for mobile design using analytics.
  • Mobile commerce success – what does it mean – and how do we get it?
  • How can we find our customers on mobile – and keep them?
  • Designing and measuring mobile customer acquisition strategies.
  • Future of mobile commerce and its fast moving implications for omni-channel.
  • New technologies that are worth the investment – or – not.
  • Personalization & loyalty with mobile – is it really a thing?
  • The most common email marketing mistakes on mobile costing retailers millions in sales.

I’ve eliminated the “noise” for this summit – there are no exhibit tables – and no pitching. Instead – we’ll focus on core roundtable discussions, case studies, insights backed by data.

You’ll walk away with a clear understanding of how to implement mobile campaigns, drive mobile sales, design for mobile, reach your consumers through mobile, and plan for a first class mobile strategy regardless of the size of your team or budget.

AGENDA:

Full Agenda Here. 

VENUE:

Digital Sandbox  — 55 Broad Street — New York, NY 10004

 

Featured-Speakers3

Day 1 | March 24, 2015

Registrations & Breakfast Networking

8:30-9:00: #theRealFD Lounge

Presenting FD Mobile - The 1st Forum for Mobile Strategies for Fashion Retailers

8:50-8:55: Predict Spring Mobile Room

Sandy Hussain

Founder/CEO, Fashion Digital

Welcome Remarks: Kay Koplovitz

8:55-9:05: Predict Spring Mobile Room

Kay Koplovitz

Founder & former CEO, of USA Networks, ;Co-Founder and Chairman, Springboard Enterprises

Don't Let Mobile Pass You By! Getting Your Mobile Strategies Approved

9:05-9:25: Predict Spring Mobile Room

Ian Thiel

Head of Mobile, Optimizely

Big Brands Go Mobile

9:25-10:10: Predict Spring Mobile Room

David Munczinski

CEO & Founder , Brickwork

Amy McManus

Vice President of E-commerce, Kate Spade

Tamara Adlin

Author & CEO, adlin, inc

Joe Megibow

SVP/Chief Digital Officer, American Eagle Outfitters

Ken Seiff

Managing Partner, Beanstalk Ventures

Networking Break

10:10-10:35: #theRealFD Lounge

THINK OUTSIDE THE CART: WHEN BROWSING AND SHOPPING AREN'T ENOUGH

10:35 - 11:25: Predict Spring Mobile Room

Prolific CEO Bobby Emamian will sit down for a fireside chat with Andrew Fernandez, Chief Product Officer at Rent the Runway and Ryan Bonifacino, SVP of Digital at Alex and Ani, to discuss how “extra” content can be vital in the success of commerce apps today.

 

For full details – see here

Andrew Fernandez

Engineering Lead - Mobile, Rent the Runway

Bobby Emamian

CEO, Prolific Interactive

Ryan Bonifacino

Consultant,

O CUSTOMER, WHERE ART THOU? FIND YOUR CUSTOMER IN MOBILE

10:35 - 11:25: Predict Spring Tablet Room

This panel will explore different ways to use mobile for customer acquisition.

For more info about this panel – see here

Kelly Goldston

VP of Marketing, ELOQUII

Chris Cybart

Senior Account Executive, Google

Greg Brown

Chief Revenue Officer, Umbel

Jay Langan

President, Ocean Media

Morgan Hermand-Waiche

Founder & CEO, Adore Me

Networking Break

11:25 - 11:45: #theRealFD Lounge

The Experts Speak! Optimizing Email to be your #1 Mobile Channel.

11:45 - 12:35: Predict Spring Mobile Room

We’ve pulled together a panel of experts including the recipient of the 2015 Email Marketing Thought Leader of Year Award to show you how email could and should be your #1 mobile channel.

Ali Swerdlow

Vice President of Industry Relations, LiveIntent

Justine Jordan

Marketing Director, Litmus

Jordan Cohen

CMO, Fluent

Tamara Gruzbarg

VP of Analytics & Digital Strategy, Stuart Weitzman

Ross Kramer

Co-Founder & CEO, Listrak

First Class Mobile Strategies - Is Native Necessary?

11:45 - 12:35: Predict Spring Mobile Room

Matt Wellshlager

VP Marketing, Ceros

Chris Bishop

CEO, 7thingsmedia

Stacy Huggins

VP, Digital Marketing, Tamara Mellon

Jake McGraw

Director, Platform Engineering, Refinery 29

Maryann Bekkedahl

Co-Founder & President, Keep

LUNCH

12:35 - 1:35: #theRealFD Lounge

Location-Based Selling: Using mobile to give customers what they want, exactly when and where they want it.

1:35 - 2:25: Predict Spring Mobile Room

Ethan Song

Co-founder, CEO, & Creative Director , Frank & Oak

Nitin Mangtani

CEO, Predict Spring

David Sikora

Chairman , Amberleaf, previously Founder/CEO of Digby

Liza Kindred

Founder, Third Wave Fashion

Aditya Khurjekar

Co-Founder, Let's Talk Payments

Mega Mobile Analytics: Zero to ROI

1:35 -2:25: Predict Spring Tablet Room

Dylan Richard

Founder & CTO, Modest

Anita Andrews

VP, Client Analytics Services, RJ Metrics

Ellen To

Vice President of Digital Marketing & eCommerce, Caudalie

Adam Schwartz

COO BustedTees, Co-Founder, TeePublic

Networking Break

2:25-2:45:

Getting Social on Mobile: Developing Brand Messaging and Choosing Investments Across Social & Mobile

2:45 - 3:25: Predict Spring Mobile Room

Rachel Dodes

Fashion & FIlm Partnerships, Twitter

Aliza Licht

SVP Global Communications , The Donna Karan Company

Matt Bonaccorso

Director of eCommerce, Nickelodeon

Dennis O’Malley

CEO, Ready Pulse

Executive Strategy Keynote: The Impact of Mobile on Fashion Businesses Today

3:25-4:00: Predict Spring Mobile Room

Alexandra Wilkis Wilson

Co-Founder and CEO, Glamsquad

Aslaug Magnusdottir

Founder and CEO, Tinker Tailor

Michael Harvey

Chief Operating Officer, Corra

GET DRIZLY HAPPY HOUR!!!

4:00-5:00: #theRealFD Lounge

 

Day 2 |

 

Day 3 |

 

Select Speakers

Michael Harvey

Chief Operating Officer, Corra

Ross Kramer

Co-Founder & CEO, Listrak

Ryan Bonifacino

Consultant,

Veronika Sonsev

CEO, Insparq

David Munczinski

CEO & Founder , Brickwork

Matt Wellshlager

VP Marketing, Ceros

Kay Koplovitz

Founder & former CEO, of USA Networks, ;Co-Founder and Chairman, Springboard Enterprises

Rachel Dodes

Fashion & FIlm Partnerships, Twitter

Aliza Licht

SVP Global Communications , The Donna Karan Company

Kelly Goldston

VP of Marketing, ELOQUII

Ethan Song

Co-founder, CEO, & Creative Director , Frank & Oak

Chris Cybart

Senior Account Executive, Google

Greg Brown

Chief Revenue Officer, Umbel

Tim Shea

Director of Digital Marketing, Tommie Cooper

Matt Bonaccorso

Director of eCommerce, Nickelodeon

Nitin Mangtani

CEO, Predict Spring

David Sikora

Chairman , Amberleaf, previously Founder/CEO of Digby

Amy McManus

Vice President of E-commerce, Kate Spade

Ali Swerdlow

Vice President of Industry Relations, LiveIntent

Tamara Adlin

Author & CEO, adlin, inc

Justine Jordan

Marketing Director, Litmus

Jordan Cohen

CMO, Fluent

Andrew Fernandez

Engineering Lead - Mobile, Rent the Runway

Chris Bishop

CEO, 7thingsmedia

Alexandra Wilkis Wilson

Co-Founder and CEO, Glamsquad

Stacy Huggins

VP, Digital Marketing, Tamara Mellon

Aslaug Magnusdottir

Founder and CEO, Tinker Tailor

Tamara Gruzbarg

VP of Analytics & Digital Strategy, Stuart Weitzman

Joe Megibow

SVP/Chief Digital Officer, American Eagle Outfitters

Jay Langan

President, Ocean Media

Bobby Emamian

CEO, Prolific Interactive

Dylan Richard

Founder & CTO, Modest

Jake McGraw

Director, Platform Engineering, Refinery 29

Marc Raco

Host and Producer, "Monkey Radio

Maryann Bekkedahl

Co-Founder & President, Keep

Liza Kindred

Founder, Third Wave Fashion

Dennis O’Malley

CEO, Ready Pulse

Aditya Khurjekar

Co-Founder, Let's Talk Payments

Anita Andrews

VP, Client Analytics Services, RJ Metrics

Ian Thiel

Head of Mobile, Optimizely

Ellen To

Vice President of Digital Marketing & eCommerce, Caudalie

Karen Moon

Co-founder & CEO, Trendalytics

Ken Seiff

Managing Partner, Beanstalk Ventures

Adam Schwartz

COO BustedTees, Co-Founder, TeePublic

Morgan Hermand-Waiche

Founder & CEO, Adore Me

Sponsors

Attendees